Kids Non-Profit Organization promotes children's road safety through education and reflective beads.

Each day, more than five billion of us worldwide are involved in traffic.  Many are children. More than 500 children and young adults under the age of 25 are killed in road accidents every day. Most of these accidents occur during the evening or dark hours.

Children do not have the same ability as adults to judge distances, speed and noise direction of vehicles. Therefore it is important to ensure that they are taught road safety. Our strategy is to give children reflective beads for them to make bracelets or necklaces, and combine it with theoretical education. By combining theoretical education with handiwork we reach straight into the heart of these children.

If children wear reflective beads in the evening, they will be seen five times further away than without, giving drivers crucial time to stop or swerve.

KNPO solutions are global, simple, effective, environmentally sustainable and non-disruptive. Our goal is to reduce the number of deaths and injuries in traffic through education using smart, effective actions in collaboration with partners.


NEWS and Blog:

MILLIONS OF SIM CARDS WILL LIGHT UP THE WORLD

By using existing SIM cards we recycle plastic into safety reflectors and save lives!

We can we reach out to more than 50% of the world's population using existing production and distribution channels. Read More →

KNPO's video, recorded in Livingstonia, Malawi.

Donate Now

PlusGirot: 900405-2

Bankgirot: 900-4052

Swish Nr:123-900 40 52


girl.jpg

road safety

Kids Non-Profit Organization is dedicated to promoting children's safety; aiming to reduce fatalities and injuries from road accidents in countries where we work by more than 20%.

KNPO provides road safety education and distributes reflective beads to children in countries where most people cannot afford reflective clothing or flashlights.

Our practical low-cost road safety programs can help save thousands of lives. Our mission is simple, effective, and non-disruptive to local businesses as well as the environment.

Our programs focus on protecting the most vulnerable of road users: the children.

REFLECTIVE SIm-cards

Kids Non-Profit Organization is working with The European Bank for Reconstruction and Development to impact road safety by recycling SIM cards.

In many developing countries, SIM cards are swapped and replaced regularly, resulting in lots of useless credit card-sized pieces of plastic.

KNPO is transforming these into simple reflectors to be attached to a person, giving drivers vital warning of their presence.

Half the world’s population now has a mobile subscription—up from just one in five 10 years ago. Another one billion are predicted by 2020, taking the figure to around 60%.

Read more about The SIM Initiative!

REFLECTIVE BEADS

The Beads Initiative provides road safety education and reflectors to children in countries with high traffic accident rates.

Our first country was Malawi.  According to the WHO, road accidents here kill over 4,800 people every year - shockingly, over 2.3% of all deaths in Malawi. This drains the country of its young, ranking Malawi #3 in the world for road deaths.

We give each child a box of reflective beads to make bracelets for themselves and their family.  We combine this with theoretical education, actively engaging young minds.

Our target for Malawi is to donate one billion reflective beads to children from 5 - 18.

Read more about The Beads Initiative!


A film by Luc Besson in collaboration with the Fédération Internationale de l'Automobile (FIA).

WHO's Global Status Report on Road Safety 2015

According to the new report, road traffic injuries claim more than 1.2 million lives each year. They are the leading cause of death among young people aged between 15 and 29 years, and cost governments approximately 3% of GDP.

Pedestrians and cyclists are also among the groups with the least protection, making up 22% and 4% of global deaths respectively.  Reade more...

 


Kids Non-Profit Organization is a member of various international organisations, working together to keep the roads safe.